Geekstack taps into the real world of successful promotion
How do you get kids to like science? Make it a game!
A few weeks ago i cam across Geekstack, a start-up hoping to build both a collectible trading card game and an educational tool to promote science by making the scientists the heroes.
Guess what arrived in the post this week? That’s right, just one Geekstack card.
Which I think is a genius marketing move. Arguably this is little more than a business card, but Peter Christensen has pushed this as a sample card – and by putting a physical card out it builds emotion and connection to a product that might be available in beta decks just before Christmas (GPO strikes permitting).
And he gets another blog post from many people. See, told you he was smart!
Fancy joining the beta test? Head over to www.geekstack.com to apply!
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Just emailed a link to this for my son’s math instructor who’s a geek. Ironic they’re State based and getting first wind of it from the UK. Good system, and if it catches on I’d expect Wizards who handles the other Card game play systems to come droolin’.